What if we could compete with one another through our everyday products to make sustainable behaviours more engaging and long-lasting?
Versus is an exploration of the near future of artificial intelligence in our common objects and devices. Today’s generation of ‘smart’ and wearable products can sense and analyse their users’ behaviour, but frequently return this as only abstract or useless data (“You took 10,000 steps today!”). Versus goes further to demonstrate how tomorrow’s intelligent product networks can be designed to provide competitive, socialised feedback that actively changes their users’ behaviour for the better.
By taking three archetypal products - a tap, an alarm clock, and a TV remote - Versus shows how we can apply this concept to improve our resource and energy use habits, our lifestyle and wellbeing habits, and our leisure time and entertainment habits respectively.